The Air Jordan 4 has remained a legendary silhouette in sneaker culture since its debut in 1989. Known for its unique design, comfort, and standout colorways, the AJ4 has become a favorite among sneakerheads and fashion enthusiasts alike. Some colorways, however, stand out for their exclusivity, making them highly sought-after treasures. If you’re a collector or just love the thrill of rare kicks, here’s an essential guide to the top 10 rare Air Jordan 4 colorways you need to know.
1. Air Jordan 4 “Eminem Encore”
Nike created the “Eminem Encore” colorway in 2005 to celebrate Eminem’s Encore album release, producing only 50 pairs of this cool blue and gray design. The limited quantity and connection to Eminem make this one of the hardest Air Jordan 4s to find.
Why It’s Rare:
With only a few pairs in circulation, the “Eminem Encore” AJ4 is an exclusive find, often reselling for tens of thousands of dollars.
2. Air Jordan 4 “UNDFTD”
In 2005, Nike collaborated with LA’s UNDEFEATED boutique to release the “UNDFTD” AJ4 in an olive green and orange colorway inspired by military aesthetics. This release included only 72 pairs, making it one of the rarest Air Jordan collaborations to date.
Why It’s Rare:
The “UNDFTD” colorway, with less than 100 pairs in circulation, has become a highly coveted collector’s item.
3. Air Jordan 4 “Oregon Ducks” PE
Nike designed the “Oregon Ducks” PE (Player Exclusive) colorway exclusively for the University of Oregon’s football team, incorporating the team’s green and yellow colors and an Oregon “O” logo on the heel. The shoe never hit public retail.
Why It’s Rare:
Nike limited the “Oregon Ducks” AJ4 to athletes, which increases its rarity and collector appeal.
4. Air Jordan 4 “Travis Scott Purple Suede”
The “Travis Scott Purple Suede” AJ4 was made as an unreleased colorway for friends and family of the rapper. With its striking purple suede upper and black detailing, this sneaker quickly became one of the rarest Air Jordan 4s associated with Travis Scott.
Why It’s Rare:
This colorway never reached the public, which makes it one of the rarest Travis Scott collaborations.
5. Air Jordan 4 “Carhartt x Eminem”
Nike, Carhartt, and Eminem teamed up to create this exclusive sneaker in 2015 for friends and family, celebrating The Marshall Mathers LP anniversary. The “Carhartt x Eminem” AJ4 features a black Carhartt material with silver accents and Eminem branding on the heel, with only 10 pairs made.
Why It’s Rare:
Its extreme scarcity, coupled with exclusive design features, places this sneaker among the most valuable Air Jordans.
6. Air Jordan 4 “Wahlburgers”
Mark Wahlberg received this bright green AJ4 design in honor of his burger chain, Wahlburgers. This exclusive sneaker was gifted only to Wahlberg’s friends and family.
Why It’s Rare:
Nike produced the “Wahlburgers” AJ4 specifically for Wahlberg’s inner circle, making it almost impossible to find.
7. Air Jordan 4 “Doernbecher”
As part of Nike’s annual Doernbecher Freestyle project, 11-year-old Isaiah Scott designed this AJ4 in 2011, incorporating black and neon green accents with Superman-themed details. The “Doernbecher” AJ4 has significant cultural and sentimental value.
Why It’s Rare:
With a limited release and charity-driven mission, the “Doernbecher” AJ4 has become a favorite among collectors.
8. Air Jordan 4 “Motorsports” (Friends & Family)
In 2006, Nike created the “Motorsports” AJ4 to honor Michael Jordan’s Motorsports team, initially releasing it only to friends and family. Although a similar colorway became available later, the original with black accents is much rarer.
Why It’s Rare:
Nike produced the friends-and-family “Motorsports” AJ4 in limited numbers, adding to its appeal.
9. Air Jordan 4 “Manila”
In 2020, Nike released the “Manila” AJ4 exclusively in the Philippines to celebrate the first Jordan Brand store in Manila. Limited to just 150 pairs, this green and yellow colorway was inspired by the Philippines’ tropical landscape, with each pair individually numbered.
Why It’s Rare:
With only 150 pairs made, the “Manila” AJ4 remains a rare find, especially outside the Philippines.
10. Air Jordan 4 “Kaws” (Black)
Nike collaborated with famed artist Kaws in 2017 to produce a black version of the Air Jordan 4 for friends and family. This exclusive sneaker features premium black suede with Kaws’ “XX” branding and glow-in-the-dark soles, blending art with sneaker culture.
Why It’s Rare:
The black “Kaws” AJ4 never reached retail, making it a prized piece in the collector’s world.
Tips for Building a Rare Air Jordan 4 Collection
1. Start with Accessible Limited Editions
Although some AJ4s on this list may seem unreachable, you can start your collection with more accessible limited editions like the “Cool Grey” or “Black Cat” AJ4s.
2. Stay Updated on Raffles and Drops
Sign up for sneaker app notifications and participate in raffles through trusted retailers to increase your chances of scoring limited releases.
3. Buy from Reputable Resale Platforms
When sourcing rare pairs on the resale market, use trusted platforms like StockX, GOAT, or Stadium Goods for authenticity.
4. Network with Other Collectors
Join sneaker communities on social media or in forums to stay informed on upcoming releases and possibly trade with other collectors.
5. Buy Deadstock and Original Packaging
For added value, aim to purchase deadstock sneakers with original packaging, which helps preserve condition and resale potential.
Conclusion
The Air Jordan 4 has captivated sneaker enthusiasts with its blend of iconic style, history, and exclusivity. From celebrity collaborations and university exclusives to charity-driven releases, these rare AJ4s each tell their own story and add personality to any collection. Building an Air Jordan 4 collection brings not only rare sneakers but also the enjoyment of owning pieces of sneaker culture history.
As you expand your collection, remember the value of each colorway’s story. Whether you’re a longtime sneaker collector or just beginning, building a rare Air Jordan 4 collection is a journey worth taking.
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